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11 Mar 2016

RUBY ROSE. URBAN DECAY.

Obviously.

We're all about beauty with an edge™—boundary-breaking cosmetics created by makeup junkies, for makeup junkies. We like to think everything we do is feminine, dangerous and fun.

As our founding partner Wende Zomnir says, the Urban Decay girl is not only the coolest in the room, but also the nicest. So when Ruby Rose hit the scene, we were immediately hooked: with her badass look, f***-it attitude and playful spirit, she nails what it means to be feminine, dangerous and fun. She rocks haute couture with sleeve tattoos and a bold lip with an edgy haircut. And now, she's officially joined the brand as our Most Addictive New Vice.

The job description for the Most Addictive New Vice? Just to keep on rocking our world and spreading the gospel of our self-expression, addiction to color, and "beauty with an edge".

Category: Women Who Rock Our World

21 Apr 2017

UD Jean-Michel Basquiat Lookbook

Who better to show off our UD Jean-Michel Basquiat collaboration than some of the most iconic beauty bloggers around the world?

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21 Apr 2017

UD Jean-Michel Basquiat Collection | Art as Makeup. Makeup as Art...

Introducing the UD Jean-Michel Basquiat collection.

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19 Apr 2017

Urban Decay and Wende Zomnir on Time's Motto.com

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15 Apr 2017

Your Must-Have Road Trip Beauty Kit and Regimen

To help you out, we put together a travel-friendly beauty kit that covers everything you’ll need to keep looking fresh and beautiful on the road.

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6 Apr 2017

What's Your Beauty Story With Jackee Breta

Jackee Breta has made major strides since beginning at Urban Decay seven years ago.

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4 Apr 2017

Rehab Makeup Prep. Meltdown Makeup Remover.

We’re taking makeup prep one step further—with our must-have, high-tech Rehab Makeup Prep and Meltdown Makeup Remover collection.

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1 Apr 2017

Wende Reveals the UD Jean-Michel Basquiat Collection

Wende tells you all about our special-edition UD Jean-Michel Basquiat collection.

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31 Mar 2017

Behind The Scenes With The Drag Queens

Go behind the scenes with Alaska, Katya, Jiggly and Raja.

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30 Mar 2017

Q&A With Artist, Feminist and All-Around Badass Stefania Tejada

When we connected with inspiring artist Stefania Tejada about creating a mural in support of women’s empowerment, we knew she was a perfect match for us.

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29 Mar 2017

#UDQuote

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