Our legendary Eyeshadow Primer Potion. Velvety, blendable eyeshadows. Creamy, waterproof, long-lasting liners. Blacker-than-black mascara. And that’s just the beginning

THE ULTIMATE EYE LINEUP

Our legendary Eyeshadow Primer Potion. Velvety, blendable eyeshadows. Creamy, waterproof, long-lasting liners. Blacker-than-black mascara. And that’s just the beginning.

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NEW
Naked Petite Heat
Special Offer

£26

NEW
Distortion Palette
Special Offer

£39.50

NEW
Naked Heat
Special Offer

£39.50

LIMITED EDITIONS
UD X KRISTEN LEANNE
Special Offer

£28

LIMITED EDITIONS
UD X KRISTEN LEANNE
Special Offer

£25

Naked
Special Offer

£39.50

Naked2
Special Offer

£39.50

Naked3
Special Offer

£39.50

Naked Ultimate Basics
Special Offer

£39.50

Eyeshadow Primer Potion
6 Shades
Special Offer

£17 - £17.50

Perversion
Special Offer

£19.50

24/7
43 Shades
Special Offer

£15.50

Heavy Metal
13 Shades
Special Offer

£15 - £16

Naked Basics
Special Offer

£26

Naked2 Basics
Special Offer

£26

Moondust
Special Offer

£36.50

Moondust
23 Shades
Special Offer

£15.50 - £16

Razor Sharp Liquid Eyeliner
20 Shades
Special Offer

£17 - £17.50

NEW
Troublemaker Mascara
Special Offer

£19.50

BROW BOX
6 Shades
Special Offer

£22.50

Eyeshadow
103 Shades
Special Offer

£14 - £15

Travel-Size Perversion
Special Offer

£9

Super-Saturated
Special Offer

£16.50

£11.55

Mascara Resurrection
Special Offer

£10

24/7 Velvet
3 Shades
Special Offer

£15.50

Naked Vault Volume II
Special Offer

£185

UD XX VINTAGE COLLECTION VAULT
Special Offer

£245

Pro Brushes
Special Offer

£16.50

Pro Brushes
Special Offer

£16.50

Brow Tamer
5 Shades
Special Offer

£16

Pro Brushes
Special Offer

£15.50

Pro Brushes
Special Offer

£15.50

Afterdark Palette
Special Offer

£39.50

URBAN ESSENTIALS EYE KIT
Special Offer

£60

£42

PERVERSION MASCARA WITH TRAVEL DUO
Special Offer

£22

£15.40

LIMITED EDITIONS
UD PRO ESSENTIAL BRUSH STASH BAG
SET
Special Offer

£70

Brow Box
2 Shades
Special Offer

£22

Subversion
Special Offer

£17

UD | GWEN STEFANI
Special Offer

£19.50

24/7
6 Shades
Special Offer

£15.50

£10.85

Pro Brushes
Special Offer

£14

First Hit Travel Kit
First Hit Travel Kit
Special Offer

£15

Ink For Eyes
Special Offer

£15.50

Eyeshadow Primer Potion
Special Offer

£16

£11.20

URBAN EYESHADOW VAULT
Special Offer

£195

£136.50

Pro Brushes
Special Offer

£15.50

Full Spectrum Eyeshadow Palette
Special Offer

£43

UD PRO BRUSH VAULT
Special Offer

£340

Pro Brushes
Special Offer

£18

Pro Brushes
Special Offer

£15.50

Cannonball
Special Offer

£16.50

Wende's Contraband Palette
Special Offer

£24

£16.80

Pro Brushes
Special Offer

£12

Pro Brushes
Special Offer

£18

ELECTRIC
Special Offer

£38

24/7 Travel Size Set of 5
Special Offer

£25

24/7
11 Shades
Special Offer

£14.50

Fast Easy Sexy
3 Shades
Special Offer

£12

£8.40

Eyeshadow Primer Potion
Special Offer

£9.50

UD XX: 20 YEARS OF BEAUTY WITH AN EDGE
Special Offer

£245

UD XX VICE LTD RELOADED
Special Offer

£43

Pro Brushes
Special Offer

£15.50

Pro Brushes
Special Offer

£18

Nocturnal
Special Offer

£25

NEW
URBAN LASH
12 Shades
Special Offer

£13

Liquid Moondust Cream Eyeshadow
Special Offer

£15.50

TOTAL PERVERSION RELOADED
Special Offer

£24

Naked Smoky
Special Offer

£39.50

Pro Brushes
Special Offer

£16.50

Brow Beater
4 Shades
Special Offer

£16

Good Karma
Special Offer

£15

Eyeshadow Primer Potion
Special Offer

£19.50

Total Perversion
Special Offer

£22

All Nighter
Special Offer

£15

Naked 24/7
4 Shades
Special Offer

£13.50

Pro Brushes
Special Offer

£16.50

Pro Brushes
Special Offer

£18

£12.60

Pro Brushes
Special Offer

£16.50

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