24/7

Waterline Eye Pencil

£15.50

Availability:

In Stock

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Product description

Want a liner that’s legit to use anywhere? We specifically developed 24/7 Waterline Eye Pencil for use on the inner rim in the waterline. Our creamy, demi-matte pencil lays down waterproof colour that lasts.

Even creamier than our original bestselling 24/7 Glide-On Eye Pencil, 24/7 Waterline Eye Pencil glides on easily and goes anywhere you want to put it. Perfectly line your waterline in classic black or opt for a colourful shade (like navy or green) for a look that really stands out. Our 24/7 formula doesn’t contain any mineral oil, paraffin or preservatives.

So you can easily tell your 24/7 pencils apart, we gave 24/7 Waterline Eye Pencil a shade-matched ombré gradient that fades to black, with a matte black cap and end.

Pro Tips

Start off by sharpening your pencil to a rounded point. Lower waterline: Press the pencil gently against the lower lashes, working across with short, gentle strokes until you get the intensity you want. Upper waterline: Look straight ahead and put the soft point of the pencil at the outer corner of your eye. With pressure toward the lashes, push your eyelid up slightly as you work your way across with slightly longer, gentle strokes. Don’t look at the pencil! After a bit of practice, you’ll be able to do this without a mirror; the key is to let go and just feel your way across. Stop about three-quarters of the way between the outer and inner corner. Then start over at the inner corner, using the same technique until the two lines meet.

Ingredients

LEGEND: Hydrogenated Polyisobutene, Isododecane, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. [+/- (May Contain): Mica, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide)]. RAIL: Hydrogenated Polyisobutene, Isododecane, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. [+/- (May Contain): CI 77491/77492/77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide)]. MOOD: Hydrogenated Polyisobutene, Isododecane, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. [+/- (May Contain): Mica, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide)]. PUSH: Isododecane, Hydrogenated Polyisobutene, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. [+/- (May Contain): CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides), CI 42090 (Blue 1 Lake), CI 75470 (Carmine), CI 77007 (Ultramarines), CI 77510 (Ferric Ferrocyanide)]. STREET: Isododecane, Hydrogenated Polyisobutene, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Alumina, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. [+/- (May Contain): CI 77491/77492 (Iron Oxides), CI 19140 (Yellow 5 Lake), CI 77288 (Chromium Oxide Greens), CI 77510 (Ferric Ferrocyanide)].

Reviews

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Urban Decay 24/7 Waterline Eye Pencil is rated 4.1 out of 5 by 268.
Rated 5 out of 5 by from Worth the buy! This has more staying power than any other UD eyeliner. I prefer to wear my eyeliner on my lower lashline and it doesn’t smudge off when applying. It will fade and wear off though after about 6 hours during my workday. I do recommend- especially if you have sensitive eyes with contacts. I had zero problem like I have with other eyeliners UD and drugstore
Date published: 2019-07-06
Rated 5 out of 5 by from Love it Amazing coverage you so still have to reapply but also it doesn’t run into your eyes and is pretty
Date published: 2019-07-04
Rated 4 out of 5 by from Great eyeliner - limited color selection This has been my go to eyeliner for years. Stays put all day on the waterline. Goes on smooth. However, for some reason they have done away with the dark brown color Rail. They just don't have much in the way of color selection. Would love to see Rail come back.
Date published: 2019-05-23
Rated 5 out of 5 by from Love This 24/7!! This eyeliner is fabulous. Intense color payoff exactly as pictured. This eyeliner stays put even on my 42 yr eyes waterline and all. Thank you UD!!!!
Date published: 2019-05-16
Rated 1 out of 5 by from Not Impressed! Not worth the money! Does not stay on. Have to keep reapplying!
Date published: 2019-05-14
Rated 2 out of 5 by from So disappointed I was looking forward to this product, as an avid eyeliner user. This doesn’t cut it for the waterline. UnFortunately, it does not lay down enough product! Then, after a couple of passes it starts to pick back up the product. Smudges and runs. So disappointed.
Date published: 2019-04-23
Rated 5 out of 5 by from Only Liner I Use I’ve used this liner in all colors for quite some time and as long as the directions are followed, it’s perfect. Lasts until I take it off, Wish it was easier to find in Grand Rapids Michigan tho. Rail is impossible to find anywhere.
Date published: 2019-04-08
Rated 4 out of 5 by from Stayed Put Even When Crying It took me a few times to get the application down to where I like the look. I don't think it glides on extremely smooth, but that could be at my age my eyelids are a bit loose. I use an eyeliner brush over the line to smooth it out. After a day of crying at a funeral, my eyeliner still looked good.
Date published: 2019-02-05
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