soldout
enlarge

UD | GAME OF THRONES

24/7 Glide-On Eye Pencil

£16

Availability:

Out of stock.

Love it or leave it guarantee

Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu.

Read more

Video

Product description

This creamy, award-winning eyeliner goes on ultra-soft, yet delivers long wear and waterproof colour—available in four limited-edition shades for the Urban Decay | Game of Thrones collection.


Rule Westeros in a whole new range of shades. Wear metallic gold with pride like a Lannister lion (Lannister Gold), embrace the embers of Drogon’s fire (Dragon Smoke), steal the Night King's look with a shimmering teal (The Night King), or mirror House Stark’s icy glitter (Winterfell Snow).

Pro Tips

Use the 24/7 Glide-On Eye Pencils to accentuate or smoke out any eyeshadow from the UD | Game of Thrones Eyeshadow Palette for a longer-lasting look. Top with coordinating shades of eyeshadow for a next-level look that’s ready for the Throne.

Beauty hack: Break off the tip of any 24/7 Eye Pencil and blend with Eyeshadow Primer Potion to create a creamy, waterproof eyeshadow.

Ingredients

Dragon Smoke

G896471 Ingredients (Ingrédients): Isododecane, Cyclopentasiloxane, PEG/PPG-19/19 Dimethicone, Synthetic Wax, Hydrogenated Polydicyclopentadiene, Calcium Sodium Borosilicate, Nylon-12, C20-40 Alcohols, Perfluorononyl Dimethicone, Silica, Calcium Aluminum Borosilicate, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Synthetic Fluorphlogopite, Polyethylene Terephthalate, Polyethylene, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Acrylates Copolymer, Tin Oxide, Tocopherol, Polyurethane-11. [+/- (May Contain / Peut Contenir): Mica, CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 77891 / Titanium Dioxide, CI 77007 / Ultramarines, CI 77510 / Ferric Ammonium Ferrocyanide, CI 77400 / Copper Powder, CI 77000 / Aluminum Powder, CI 77400 / Bronze Powder, CI 75470 / Carmine, CI 77510 / Ferric Ferrocyanide. D229341/3

Winterfell Snow

G896471 Ingredients (Ingrédients): Isododecane, Cyclopentasiloxane, PEG/PPG-19/19 Dimethicone, Synthetic Wax, Hydrogenated Polydicyclopentadiene, Calcium Sodium Borosilicate, Nylon-12, C20-40 Alcohols, Perfluorononyl Dimethicone, Silica, Calcium Aluminum Borosilicate, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Synthetic Fluorphlogopite, Polyethylene Terephthalate, Polyethylene, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Acrylates Copolymer, Tin Oxide, Tocopherol, Polyurethane-11. [+/- (May Contain / Peut Contenir): Mica, CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 77891 / Titanium Dioxide, CI 77007 / Ultramarines, CI 77510 / Ferric Ammonium Ferrocyanide, CI 77400 / Copper Powder, CI 77000 / Aluminum Powder, CI 77400 / Bronze Powder, CI 75470 / Carmine, CI 77510 / Ferric Ferrocyanide. D229341/3

Lannister Gold

G896471 Ingredients (Ingrédients): Isododecane, Cyclopentasiloxane, PEG/PPG-19/19 Dimethicone, Synthetic Wax, Hydrogenated Polydicyclopentadiene, Calcium Sodium Borosilicate, Nylon-12, C20-40 Alcohols, Perfluorononyl Dimethicone, Silica, Calcium Aluminum Borosilicate, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Synthetic Fluorphlogopite, Polyethylene Terephthalate, Polyethylene, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Acrylates Copolymer, Tin Oxide, Tocopherol, Polyurethane-11. [+/- (May Contain / Peut Contenir): Mica, CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 77891 / Titanium Dioxide, CI 77007 / Ultramarines, CI 77510 / Ferric Ammonium Ferrocyanide, CI 77400 / Copper Powder, CI 77000 / Aluminum Powder, CI 77400 / Bronze Powder, CI 75470 / Carmine, CI 77510 / Ferric Ferrocyanide. D229341/3

The Night King

G896471 Ingredients (Ingrédients): Isododecane, Cyclopentasiloxane, PEG/PPG-19/19 Dimethicone, Synthetic Wax, Hydrogenated Polydicyclopentadiene, Calcium Sodium Borosilicate, Nylon-12, C20-40 Alcohols, Perfluorononyl Dimethicone, Silica, Calcium Aluminum Borosilicate, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Synthetic Fluorphlogopite, Polyethylene Terephthalate, Polyethylene, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Acrylates Copolymer, Tin Oxide, Tocopherol, Polyurethane-11. [+/- (May Contain / Peut Contenir): Mica, CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 77891 / Titanium Dioxide, CI 77007 / Ultramarines, CI 77510 / Ferric Ammonium Ferrocyanide, CI 77400 / Copper Powder, CI 77000 / Aluminum Powder, CI 77400 / Bronze Powder, CI 75470 / Carmine, CI 77510 / Ferric Ferrocyanide. D229341/3

DISCOVER THE COLLECTION>

Reviews

Print
Urban Decay UD | GAME OF THRONES 24/7 Glide-On Eye Pencil is rated 4.7 out of 5 by 7095.
Rated 4 out of 5 by from Fantastic quality but not consistent in all shades Love these pencils! Only problem is, the formula isn't consistent throughout all colors. I ordered Whiskey (brown) and Desperation (gray) and I use the brown far more simply because it really glides on perfectly, while gray skips a bit and isn't quite as pigmented. I have to apply significantly more pressure to the gray pencil to get it to swatch and it's still not the quality the brown is, but I really, really love my brown. It's incredible and it's one of my go-to's almost every time I do makeup now. I would rate the brown 5 stars and the gray 3 stars, so 4 is what I'm going with for this review.
Date published: 2020-09-18
Rated 5 out of 5 by from creamy, easy application and long wear Great product, went on smooth and the pigment is sharp! I will definitely buy again
Date published: 2020-09-17
Rated 5 out of 5 by from So buttery but will smudge I live these eye pencils because they go on so so so smoothly! There is no pulling on your eyelid. One downside is that they smudge more easily, but if I use the setting spray I don’t get it transferring to the top of my lid and it would only come off if I rubbed with my hand. Also, the smudging can be really great when you want to fade out a line and have a less harsh line.
Date published: 2020-09-17
Rated 5 out of 5 by from My favorite Super pigmented, easy to apply, lasts all day with the primer potion. My favorite eye pencils.
Date published: 2020-09-17
Rated 5 out of 5 by from THANK YOU *happy tears* I really don't need to talk about how great these eyeliners are, thousands already know. Instead I'd like to thank UD from the bottom of my heart for making a purple eyeliner I can wear without having a serious reaction. I can't figure out what exactly (I assume a dye but not carmine; vegan formulas do it also) but I'm allergic to purple and red color family liners. And this is devastating because 1) I have hazel eyes that lean way green, and 2) my fave color is purple. Every one I've used make my eyes extremely red, itchy and swollen, and create so much eye gunk it blurs my vision. I've just been dealing with goopy eyes because I love purple that darn much. And then Psychedelic Sister arrived at my door. My eyes still aren't super thrilled with it, but the reaction is minuscule compared to others - kinda watery, that's it. I finally have a purple eyeliner I don't have to "deal with." Fingers crossed the reds are the same way. I'm beyond ecstatic I can finally wear purple liner without major discomfort.
Date published: 2020-09-17
Rated 5 out of 5 by from Great Great colors, very smooth to apply, long lasting. Highly recommended [This review was collected as part of a promotion.]
Date published: 2020-09-16
Rated 5 out of 5 by from 24/7 eyeliner rocks!! Amazingly easy to apply, no smudge, and rich color all day long! [This review was collected as part of a promotion.]
Date published: 2020-09-16
Rated 5 out of 5 by from BEST EYELINERS Best eyeliners EVER!!! The actual liner is so soft and smooth, applies extremely well, stays in place all day, and also blends beautifully! I only use Urban Decay eyeliners, and will never use any other kind. Once you try them, I promise you’ll be hooked!!!! My goal now is to collect ALL available colors!
Date published: 2020-09-15
  • y_2020, m_9, d_26, h_15
  • bvseo_bulk, prod_bvrr, vn_bulk_3.0.12
  • cp_1, bvpage1
  • co_hasreviews, tv_0, tr_7095
  • loc_en_GB, sid_ud942, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_urbandecayuk
  • bvseo_sdk, undefined, p_sdk_3.2.0
  • CLOUD, timer 8ms, 0ms
  • reviews, product
  • bvseo_sdk, undefined, p_sdk_3.2.0
  • CLOUD, getContent, 0ms
  • reviews, product