Our Pigment Infusion System™ gives every Eyeshadow shade its velvety texture, rich colour, serious staying power and blendability. Shadow glides on smoothly. Colour stays on your lids.

EYE SHADOW

REFINED TO BLOW YOUR MIND

Urban Decay eyeshadows have a Pigment Infusion System™ that gives every eyeshadow shade its velvety texture, rich colour, serious staying power and blendability. Shadow glides on smoothly. Colour stays on your lids. Discover our eye shadow palettes, eyeshadow creams, eye shadow pencils & more!

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Stay Naked
BEST SELLER

Naked Cherry Palette

Special Offer

£43

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NEW

WIRED PALETTE

palette
Special Offer

£39

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Naked Honey Eyeshadow Palette

Special Offer

£43

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BEST SELLER

Naked Heat

Palette
Special Offer

£43

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Moondust

Special Offer

£36.50

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Naked3

Special Offer

£43

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Naked Reloaded Eyeshadow Palette

Special Offer

£39

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BEST SELLING

Born To Run Eyeshadow Palette

Palette
Special Offer

£43

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Moondust

21 Shades
Special Offer

From £15.50

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Eyeshadow

92 Shades
Special Offer

From £14.00

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BETTER THAN BASIC

Set
Special Offer

£69

Naked2 Basics

Special Offer

£26

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VEGAN

Heavy Metal Glitter Gel

6 Shades
Special Offer

£14.50

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NEW

Party Favor Palette

Special Offer

£25

TROUBLEMAKER PALETTE

Special Offer

£30

£21

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Naked Petite Heat

Special Offer

£26

£18.20

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On The Run Mini

3 Shades
Special Offer

£24

£16.80

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LIMITED EDITIONS

UD X KRISTEN LEANNE

Special Offer

£25

£17.50

URBAN ESSENTIALS EYE KIT

Special Offer

£60

£42

VEGAN

Liquid Moondust Cream Eyeshadow

Special Offer

£15.50

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