Our Pigment Infusion System™ gives every Eyeshadow shade its velvety texture, rich colour, serious staying power and blendability. Shadow glides on smoothly. Colour stays on your lids.

EYE SHADOW

REFINED TO BLOW YOUR MIND

Discover Urban Decay eyeshadows, officially the UK’s #1 Luxury Eye Shadow Brand*. Explore every eyeshadow shade with its velvety texture, rich colour, serious staying power and blendability. Shadow glides on smoothly whilst colour stays on your lids. Discover our eye shadow palettes, eyeshadow creams, eye shadow pencils & more!

*Source, The NPD Group Inc./BeautyTrends ® UK. Prestige Makeup market, Eyeshadow Subsegment. Calendar year 2019, based on value and unit sales.

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Stay Naked
NEW

Stoned Vibes Eyeshadow Palette

Special Offer

£46

£27.60

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SOLD OUT

Naked Ultraviolet

Special Offer

£43

£25.80

Naked Honey Eyeshadow Palette

Special Offer

£43

£25.80

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Naked Cherry Palette

Special Offer

£43

£25.80

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Naked Heat

Special Offer

£43

£25.80

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Naked3

Special Offer

£43

£25.80

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BEST SELLING

Born To Run Eyeshadow Palette

Palette
Special Offer

£43

£30.10

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Eyeshadow

83 Shades
Special Offer

From £14.00 £9.80

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Naked Reloaded Eyeshadow Palette

Special Offer

£39

£27.30

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Moondust

11 Shades
Special Offer

£16

£11.20

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NEW

WIRED PALETTE

palette
Special Offer

£39

£27.30

Naked Petite Heat

Special Offer

£26

£18.20

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Naked2 Basics

Special Offer

£26

£18.20

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BETTER THAN BASIC

Set
Special Offer

£69

£48.30

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On The Run Mini

3 Shades
Special Offer

£24

£16.80

LIMITED EDITIONS

UD X KRISTEN LEANNE

Special Offer

£25

£17.50

URBAN ESSENTIALS EYE KIT

Special Offer

£60

£42

VEGAN

Heavy Metal Glitter Gel

6 Shades
Special Offer

£14.50

£10.15

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VEGAN

Liquid Moondust Cream Eyeshadow

Special Offer

£15.50

£10.85

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