Stay Naked Foundation

Up to 24-hour-wear

£29.50

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In Stock

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Product description

A vegan formula*, buildable medium coverage foundation with a real-skin matte finish that lasts up to 24-hrs

Find your naked truth with Stay Naked Weightless Liquid Foundation. We designed this lineup of 50 shades with 9 shade intensities, 3 mastertones, and 7 undertones to dial in your precise color match.

Our waterproof, longwear foundation feels like wearing nothing, thanks to a flexible formula that feels breathable, and moves with you (all day and all night, up to 24 hours!). It not only feels better, it even looks better with its stay-true color, which minimizes the appearance of pores—so you always look like you.

*Vegan formula: does not contain animal-derived ingredients or by products

30 ml / 1.0 fl oz

Pro Tips

Get customized coverage with Stay Naked Weightless Liquid Foundation by using different tools for application.

- LIGHT COVERAGE: use the UD Pro Diffusing Blush Brush
- MEDIUM COVERAGE: use a blending sponge or UD Pro Optical Blurring Brush
- FULL COVERAGE: use a flat brush like UD Pro Large Tapered Foundation Brush

Ingredients

G854926 Ingredients (Ingrédients): Aqua / Water / Eau, Dimethicone, Isododecane, Alcohol Denat., Trimethylsiloxysilicate, Butylene Glycol, PEG-10 Dimethicone, Perlite, Disteardimonium Hectorite, Synthetic Fluorphlogopite, Nylon-12, Isopropyl Lauroyl Sarcosinate, Diisopropyl Sebacate, HDI/Trimethylol Hexyllactone Crosspolymer, Bis-PEG/PPG-14/14 Dimethicone, Magnesium Sulfate, Phenoxyethanol, Disodium Stearoyl Glutamate, Dipentaerythrityl Tetrahydroxystearate/Tetraisostearate, Silica, Silica Silylate, Acrylonitrile/Methyl Methacrylate/Vinylidene Chloride Copolymer, Tocopherol, Moroccan Lava Clay, Aluminum Hydroxide, Glycerin, Empetrum Nigrum Fruit Juice, Isobutane, Potassium Sorbate, Methicone. [+/- (May contain/Peut contenir): CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 77891 / Titanium Dioxide, CI 77007 / Ultramarines, CI 15985 / Yellow 6 Lake]. D229751/1

Reviews

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Urban Decay Stay Naked Foundation Up to 24-hour-wear is rated 4.4 out of 5 by 1973.
Rated 1 out of 5 by from What a disappointment I generally don’t write reviews on things but this foundation was so disappointing I really felt like I had to, especially as I bought it from all the hype. Firstly I bought it online and used the shade finder. The shade that came was far too light, not at all right for me. Regardless of this I did try it out anyway as with bronzer etc I could maybe make it work however I never got to that stage. When I applied it, I found that it was terrible coverage, applies very patchy and sticks to any dry patches. I do have a very good skin care routine and primer and usually these things don’t happen with any of my other foundation. I reapplied it with a different combination of moisturisers, primers and tools and still have the same problem. This is genuinely a very poor foundation and I think this will be the case for most skin types unless your have oily skin type or already pretty flawless skin. I contacted UD about this and they said the shade match can’t be replied on and I should have went in store to get samples, which makes me question what the point is of having it there? and also because I’ve used it to try that it can’t be returned, how someone is to know if a foundation is right for them without trying it is beyond me. I use about 4 other UD products in my routine daily and I feel completely let down.
Date published: 2020-01-12
Rated 1 out of 5 by from Too thick. Too drying. This new formula is terrible. It is too thick and very drying. It is like putting paste on my face. The color palette is different. Very orange. It sinks into every little pore and line on my face. I've tried adding lotion to the foundation when I apply it, and it still is like putting paint on my face. Except I think paint would give me a smoother look...
Date published: 2020-01-10
Rated 2 out of 5 by from I was expecting more I decided to buy this instead of my usual foundation because I use so many other UD products I thought it would be the holy grail. Although I like how weightless it feels, I don’t think the coverage is great and I always feel like it’s gone on a bit patchy and highlights any dry patches (I read reviews that said this was great for dry skin, it isn’t). Fortunately the powder I use seems to even this up so the foundation is usable, I’m just planning to switch back to my old one when it’s done. I’m sure this is a great product for other skin types, it just doesn’t work with mine at all.
Date published: 2019-12-28
Rated 1 out of 5 by from Bring back the old formula. I loved the previous formula. Perfect shade and perfect consistency. This new replacement is awful. Can’t get the right shade and it feels heavy on my skin. Nothing like the old formula. :(
Date published: 2019-12-27
Rated 3 out of 5 by from Not as good as the original Naked foundation I just received my Stay Naked foundation in 30CP. My Naked foundation shade was 3.5. I chose the Stay Naked shade based on the shade finder tool. I did a side by side comparison and Stay Naked caked on my skin, clung to all the dry patches despite prepping and priming, was a worse color match, sank into pores, broke up around my nose. The Naked side looked beautiful. Unfortunately I think this new formulation is not going to live up to the old Naked foundation and I will probably look for another daily foundation. It might be good for special events, but it will take an incredible amount of skin prep equivalent to a mini facial to address all texture issues before I can use it. Disappointed in the formula and the color match which isn’t great. Looks too yellow on my skin despite picking the cool tone.
Date published: 2019-12-23
Rated 5 out of 5 by from I prefer this over Mac now Lightweight, full coverage, long wearing , natural feeling
Date published: 2019-12-20
Rated 2 out of 5 by from Had to buy this when UD discontinued Naked Skin. Stay Naked is not as good as Naked Skin. The shades in this foundation don't match the ones in Naked Skin, so I can't get a good color/tone match. This goes on thicker than Naked Skin did. This one doesn't last all day - it gets heavy and cakey as the day goes on...and by day I mean 8-10 hours, NOT the 16 UD promotes for this foundation. The color is more peachy than pink (CP colors), peach isn't good on pink undertone. I am deeply disappointed in this product.
Date published: 2019-12-18
Rated 2 out of 5 by from Not Thrilled! I'm trying to like the new formula but I dearly miss the Naked Skin natural finish! As an aging consumer I find BOTH of your current foundations to be geared for a matted look which is great on youthful skin, not so much for me. It does dry to a more flawless look, but leaves me looking dry. I also had a lot of trouble finding a color match (previous Naked Skin 4.0) the new line 40 and 41 were too light but 50 is a little too dark. I miss my "daily look" foundation! Please bring it back!! I will continue to use the new formula for "special occasions" when I need to look more polished, but for every day use I'll probably be looking elsewhere. [This review was collected as part of a promotion.]
Date published: 2019-12-18
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