NEW NAKED CHERRY AVAILABLE NOW! | SHOP NOW!

NEW NAKED CHERRY AVAILABLE NOW! | SHOP NOW!

NEW & NOW

SOFT & FULL GLAM CHERRY LOOKS

Discover how Naked Cherry is about to become your go-to palette for any eye look. From soft and subtle, to full glam, it does it all!

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UD HACKS: MAKEUP THAT STAYS UP

Our All Nighter Makeup Setting Spray has legendary staying power. But, did you know there's more than one way to get your makeup to stay up?

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HALLOWEEN MAKEUP LOOKS

We've got all the tricks whether you’re after an easy Halloween makeup look or a smokey skeleton to seduce your victim!

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NAKED CHERRY COLLECTION

More tart than sweet, the Naked Cherry collection will make you feel like you’re getting Naked again for the very first time.

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STEAL THE LOOK

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ALL MAKEUP LOOKS

Need a little guidance? We'll take you through the steps to recreate our hottest looks.

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TRENDING

Find out all that's happening at UD from the latest events to products.

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HOW-TO VIDEOS

From step-by-step tutorials to behind-the-scenes footage, get ready to binge-watch them all.

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THE WORLD OF UD

ABOUT UD

Created by makeup junkies, for makeup junkies. Find out all about Wende & how we've been shaking the industry for over 20 years.

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AS SEEN ON...

Need inspiration? See which products are trending & how bloggers
style our looks.

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