Eyeshadow Primer Potion
The number-one primer* for indestructible, all-day eyeshadow, our legendary Eyeshadow Primer Potion delivers everything you could possibly want in an eye primer: No creasing. More vibrant color. Smoother application.
NAKED HONEY EYESHADOW PALETTE
12 Golden Neutrals
A buzzed-about eyeshadow palette with 12 golden neutrals perfect for creating a swarm of looks, from bright and sunny to dangerously seductive after dark.
Lip Plumper
Forget about fillers—this scented vegan* lip gloss combines high shine with microfine glitter and an almost-instant tingly effect, for fuller-looking lips minus that sticky feel.
Pro Brushes
Flat Eyeshadow Brush
Ideal for professionals and makeup aficionados alike, our UD Pro Flat Eyeshadow Brush is the ultimate non-dragging flat eyeshadow brush. It’s great for all-over colour, precise shading or adding definition into the eye sockets. Want to apply even more pigmented colour? Try it wet!
Travel-Size Perversion
Mascara
Get bigger, blacker, badder lashes with our ultra-creamy, lengthening and volumizing mascara. And now that it’s travel-sized, you can take it with you wherever you go.