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TRENDING

Explore all that's happening at UD from the latest events to products

NAKED HONEY
EYESHADOW PALLETTE

Get hooked on the Naked Honey Eyeshadow Palette, with 12 all-new, golden neutrals that feature classic golds, warm ambers, and rich chocolate browns.

#PRIDEINSIDE

Global Artist Danielle Roberts shows you how to get ready for #PRIDEInside

PRODUCTS FOR YOUR
EYE COLOUR

Need some help finding the best products to suit your eye colour? While we don’t believe in beauty rules, we know there are some colours that will instantly enhance your eyes and bring them to life!

UD X DOM & INK

UD and Dom & Ink teamed up to bring you mindful moments celebrating colour!

WORKING FROM HOME

From at home workout to conference call - don't fear UD crew, we got you! Discover our at home make-up go to's!

UD HACKS

Here they are! Our best bad-ass UD hacks & how to's, using our high performance iconic products.

HANNAH MARTIN'S
TOP 10 PRODUCTS

annah Martin, one of the most respected makeup artists on the British beauty circuit talks us through her top 10 cult favourite Urban Decay products.

HALLOWEEN MAKEUP
LOOKS

Calling all Hallow-Queens.

Your guide to killer Halloween makeup looks has just landed.

Dismount your broomsticks Witches and delight not fright this Halloween.

HEAVY METAL GLITTER
COLLECTION

Turn up the volume with our Heavy Metal Glitter collection. Whether you’re in the mood for a light or heavy dose of sparkle, we’ve got you covered with a range of glittery eye looks.

NAKED RELOADED

Reinvent. Redefine. Rethink neutral. Meet the newest Naked Palette, with 12 all-new universally flattering shades designed for everyone. Naked Reloaded was designed with every makeup bag in mind.

STREET STYLE BROW
COLLECTION

We don’t believe in beauty rules, so we’re giving you the tools to achieve your ideal eyebrows (not anyone else’s) with our Street Style Brow Collection.

OUR VEGANUARY
MUST HAVE'S

Vegan beauty doesn't just have to be for January. We’ve got all the plant-based perfection a beauty junkie could possibly want, check out some of our favourites.

PERFECT YOUR PARTY
MAKEUP

Are you ready to go out-out? We hooked up with Miss Selfridge to get the inside goss on the latest trends & fashion tips. We also gave their models an extra berry-liscious look using our brand new Naked Cherry Palette.

WARM WEATHER
ROUTINE

Eliminate makeup meltdown this heat wave with these sure-fire products to keep you looking flawless all day long…

NAKED CHERRY
COLLECTION

More tart than sweet, the Naked Cherry collection will make you feel like you’re getting Naked again for the very first time.

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