27 Sep 2017
We’re hardcore beauty junkies with a serious addiction to color.
Read More22 Sep 2017
Here's your inside look at the Troublemaker Mascara launch event.
Read More30 Aug 2017
In honor of National Dog Day, we threw a party. Thanks to all of our furry friends who joined us last week in L.A.
Read More3 Aug 2017
To share our cruelty-free stance, we partnered with some of the most well-known animal Insta-celebs out there.
Read More1 Aug 2017
We are die-hard fans of pro makeup artist and photographer Jordan Liberty; so much so that we keep asking him to come back to UDHQ to work his magic.
Read More18 Jul 2017
For the launch of Naked Heat, we held an exclusive party at a private estate on Star Island in Miami. Needless to say, things got pretty hot.
Read More15 Jun 2017
Give in to the heat of the moment with 12 ALL-NEW, can’t-live-without, amber-hued neutrals.
Read More7 Jun 2017
If you thought our Naked palettes were hot before, brace yourself—because our newest iteration is next level.
Read More23 May 2017
It’s official: Pink Is Punk. And we can’t get enough. So, we’re turning it up with 10 must-have pink shades of Vice Lipstick.
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