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3 Jun 2016
Check out Ruby Rose as she rocks your newest Vice. #LipstickIsMyVice 100 addictive shades. 6 indulgent finishes. £15 a bullet.
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18 Nov 2015
We partnered with some of our favorite beauty bloggers and asked them to recreate some of Gwen’s most iconic beauty looks using our #UDxGwen palette.
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3 Nov 2015
Some of our fave bloggers brought their A-game as we celebrated the launch of the #UDxGwen palette.
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2 Nov 2015
We spent an amazing day with Gwen Stefani celebrating the launch of the ultimate beauty collab! #udxgwen.
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5 Oct 2017
27 Sep 2017
30 Aug 2017
Check out all of our other content—from the latest news to artistry tutorials and product sneak peeks.
Our story opens nearly 20 years ago, when pink, red and beige enslaved the prestige beauty market. Heaven forbid you wanted purple or green nails, because you'd either have to whip out a marker, or risk life and limb with that back alley drugstore junk. Flying in the face of this monopoly, Sandy Lerner (cofounder of Cisco Systems) made a bold decision: if the cosmetic industry’s “big boys” couldn't satisfy her alternative makeup tastes, she'd satisfy them herself. More
