Eyeshadow Primer Potion

£19.50

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Product description

The number-one primer* for indestructible, all-day eyeshadow, our legendary Eyeshadow Primer Potion delivers everything you could possibly want in an eye primer: No creasing. More vibrant color. Smoother application.




Eyeshadow Primer Potion features space-age polymer technology that fills in any imperfections on the skin’s surface, prepping your lids for ALL-day shadow. Of course, every shade is paraben-free.

Now we’ve got more finishes than ever before! Caffeine (rich warm brown matte) works great for deeper skin tones and can also be used to intensify brown shadows. Use Freebase (opaque white matte) to brighten and intensify any shadow. Due to huge demand, we’re also bringing back Sin (pink-champagne shimmer).

Our gorgeous packaging features ombré artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use our flocked wand applicator. Either way, you get precise, controlled application every time.

*The NPD Group. Value and Unit product sales of Makeup Eye Primer, January to December 2019.



Shades:
- Original: nude (dries down invisibly)
- Anti-aging: nude (color-correcting + optical blurring)
- Freebase: opaque white matte
- Eden: nude matte (full coverage, hides ALL redness)
- Fix: beige matte 
- Minor Sin: champagne shimmer 
- Sin: pink-champagne shimmer
- Caffeine: rich warm brown matte


10 ml / 0.33 fl oz

Pro Tips

Apply just a touch of any one of these formulas before your shadow for crease-free all-day (and all-night) staying power.

Check out our festival makeup looks here

Ingredients

Ingredients (Ingrédients): Isododecane, Talc, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Hydroxystearic/Linolenic/Oleic Polyglycerides, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate, Aqua (Water/Eau). [+/- (May Contain/Peut contenir): Mica, CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride)].

Reviews

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Urban Decay Eyeshadow Primer Potion is rated 4.6 out of 5 by 4067.
Rated 1 out of 5 by from Sadly not what I had hoped for I had hoped this primer would help keep my eyeshadow in place throughput the day so that I did not have worry about reapplying it for online meetings. If anything I ended up with a worse appearance as either the primer itself or the shadow would make my eyes water and then smudge my mascara below my eyes. I tried several times to see if there would be any improvement but have now given up using it altogether
Date published: 2021-02-09
Rated 5 out of 5 by from Eye primer If u want the best only buy urban decay its never oily. It never fails me.
Date published: 2021-02-09
Rated 4 out of 5 by from Great eye lid primer! This eye lid primer has decent staying power. It goes on almost wet feeling but dries quickly. I definitely need a lid primer or my eyeshadows crease every time. This is a good one for people who think most eye primers are too drying. A little goes a long way too
Date published: 2021-02-08
Rated 5 out of 5 by from Eye shadow primer I actually use it for my eyeliner. The primer than shadow. I use the Purples, which tend to make my eyes water and itch. My eyeliner stays on all day. This is the best. Wasn’t made for eyeliners, but it seems to work!!
Date published: 2021-02-05
Rated 5 out of 5 by from Good product Good eyeshadow primer. No issues with this product.
Date published: 2021-02-04
Rated 5 out of 5 by from 10/10 recommend this primer! Loved this product! Helps keep your eyeshadow in place all day long! Will definitely be purchasing the full size product in the future.
Date published: 2021-02-03
Rated 5 out of 5 by from Love it Last all day and then some love it! Will definitely be buying again
Date published: 2021-01-30
Rated 4 out of 5 by from I like it [This review was collected as part of a promotion.] I really love it, it is a good product, I would definitely buy it again
Date published: 2021-01-29
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